Richard Liu Qiangdong – Helping Jingdong Reach Its Full Potential


The e-commerce sector is one of the most competitive in today’s date and starting an e-commerce firm and making it a multi-billion dollar enterprise is not an easy feat. However, Richard Liu ensured that his e-commerce business grows year after year under his watch and continues to evolve with time. See Related Link to learn more.


Richard Liu studied the e-commerce market closely and tried to understand what the consumers are looking for before developing marketing and sales strategies that mutually benefit the company as well as the consumers. It is what has helped stay afloat and thrive in the highly competitive e-commerce sector. is also investing in technology and want to make the entire operation automated. It will help the company not rely on human help to complete transactions, and everything would be done automatically. It will also mean that the people working for the company will have less work and will earn ore to overlook the operations.


Richard Liu is an inspiration to thousands of entrepreneurs in today’s world, and many of the business development strategies that he has implemented has become case studies worldwide at business schools. He has done Bachelor’s in Sociology and also completed an executive MBA program from the China Europe International Business School.


Richard Liu Qiangdong is known to be aggressive in the business circles, and it has helped the company effectively acquire many smaller companies in the sector to present tougher competition to Alibaba, which is the largest e-commerce company in China today. The journey of JD started from a small store that Richard Liu opened up in Beijing in 1998 and in 2004, the online platform was launched.


Even though the e-commerce market of China was saturated, he managed to gain breakthrough success in the field by providing affordable products and unmatched customer services. It helped JD gain the trust of the Chinese consumers and the rate at which grew also helped the company develop a brand image in the e-commerce sector that further propelled the success of the company. is also sharing its developed technology with other businesses and individuals so that they can take advantage of it.


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